Trimark Properties, a property management and real estate development firm headquartered in Gainesville, FL, has appointed University of Florida alumna Genevieve Howard as its newest Digital Marketing and Advertising Coordinator. Howard will be responsible for marketing the company’s selection of Gainesville apartments and commercial office space near the University and downtown Gainesville.
Using her knowledge of the University of Florida student housing market and her newly acquired degree from the top-ranked college’s Heavener School of Business, Howard will assist the marketing department in promoting the company’s commercial and multifamily divisions.
“Genevieve offers a fresh and relevant perspective that will positively influence our company’s marketing strategies,” said Aubrey Morey, Vice President of Sales and Marketing. “We are excited to welcome her into the team and look forward to the contributions she will bring to Trimark.”
The successful real estate company, established in 1992, has been in the news recently after breaking ground on two projects in March: Ingenuity, a luxury office building near downtown Gainesville, and Cascades Luxury Apartments, a multifamily community near UF’s Sorority Row.
In addition to over 25 luxury and affordable apartment complexes, the company’s multifamily sector holds two luxury dorms for UF students and over 20 fully-renovated historic houses. Its commercial division offers custom-built office, lab and retail space in Gainesville’s growing urban business center, Innovation Square.
Howard is already familiar with the company’s marketing campaigns after interning for the department while completing her degree. As Trimark’s newest marketing coordinator, Howard will expand upon her former duties and further strengthen the company’s branding and promotional operations by implementing search engine optimization strategies, maintaining the company’s website, producing and managing unique digital content, regulating press, and developing social media and email marketing campaigns.
“I am grateful for the opportunity Trimark has given me to gain invaluable, in-depth marketing experience, and I can’t wait to use this knowledge to enhance Trimark’s advertising campaigns.”
Howard graduated from the University of Florida in December 2016 with a degree in Business Administration and a minor in English.
A new five-story luxury apartment complex has broken ground in Gainesville, FL next to the University of Florida campus. Cascades Luxury Apartments, a fourteen-million-dollar apartment community, has begun construction and is set for completion in July of 2018.
Cascades’ developer, Trimark Properties, owns and manages twenty-five apartments in Gainesville. They have collaborated with architects Fugleberg Koch on the project, which will have a contemporary, aquatic-inspired design.
The sixty-seven-unit property will feature upscale community amenities including a rooftop terrace where residents can gather with friends, a wading fountain and sunbathing area, a garden and multiple private study rooms. The units themselves will each feature a private Juliet balcony, luxury bathrooms with a full-size tubs and gourmet kitchens with stainless steel, energy-efficient appliances, electric wine coolers and granite countertops
The property will be located at 925 SW 4th Ave., just steps from the University of Florida campus, positioning it in an ideal location for students who want to be close to their classes, midtown and downtown Gainesville.
Trimark Properties has remained a leading force in Gainesville’s multifamily and commercial industries since its establishment in 1992. In addition to their portfolio of luxury and affordable apartments, they manage over twenty fully-renovated historic homes and two luxury dorms for UF students. Their commercial sector offers custom-built office, retail, lab and café space around the Innovation Square and downtown Gainesville area. In addition to Cascades, commercial office space Ingenuity is also under construction and set for completion next year.
Gainesville's premier luxury real estate company Trimark Properties announced another addition to its growing marketing department. Laura Suarez will join the team as its Digital Marketing and Advertising Associate.
Announcing Suarez's appointment, Managing Partner John Fleming of Trimark Properties said: “We are pleased to welcome Laura to our team, her background and marketing experience will help us support Trimark and enable further continuous growth in the Gainesville Community.”
Suarez's role at Trimark will entail assisting in the marketing and advertising initiatives of Trimark's award-winning luxury portfolio of apartments near UF Sorority Row. These include - Estates at Sorority Row, Solaria, Tuscana to name a few. Suarez will be involved in floor plan layouts, virtual tours, community engagement with students attending the University of Florida and seeking off campus housing near UF Sorority Row. Trimark specializes in a high-demand area with their apartments near UF Sorority Row due to its proximity to the UF campus.
Sharing the same feelings about her hire, Suarez added: “I’m very excited about this opportunity, and I am looking forward to working on Trimark's portfolio of Luxury Apartments near UF Sorority Row. The timing couldn't be better as this is just before Sorority recruitment begins!”
At her previous position, Suarez worked for Boardroom PR, an integrated public relations and marketing agency based in Plantation, as a Multimedia Specialist. At the agency, Suarez managed video production, design, social media and website management for clients in various industries including healthcare, law, non-profit, retail and real estate.
Suarez holds a degree in Broadcasting from the University of Miami. After living in South Florida for most of her life, she now calls Gainesville her home. She enjoys an active lifestyle along her husband and their two loving children.
A majority stakeholder in student housing and commercial real estate development in Gainesville, FL – Trimark Properties recently secured $ 22 Million in Refinancing for three luxury apartment complexes near University of Florida.
Trimark Properties – a multi-family real estate management and commercial real estate development company recently announced the procurement of a $22 Million Refinancing for three of their prime luxury student housing apartment complexes in Gainesville, FL. Paul Ahmed of Walker & Dunlop facilitated the refinance through JP Morgan.
Located within steps from the University of Florida Campus, refinanced apartment complexes include
· Savion Park Luxury Apartments - A New York inspired apartment into the heart of Gainesville. Easy access to University of Florida campus and Innovation Square.
· Tuscana Luxury Apartments – Luxury speaks volumes at Tuscana. A formal lawn, internal courtyard, and water fountains are just a few of the amenities enjoyed by the residents.
· Solaria Luxury Apartments – A luxurious masterpiece with California mission-style architecture with Spanish influences.
Tuscana and Solaria were recently in the news for winning two Gainesville City Beautification Awards in the apartments category. Chosen for their unique, innovative design and sustainability features.
From the lender’s perspective, Trimark poses a low-risk investment because of their vast portfolio of properties, coupled with decades of experience offering quality service to University of Florida students and the local residents of Gainesville. The three properties in the deal – Savion Park, Tuscana, and Solaria luxury apartments consist of 114 units in total and a combined area of 157,000 square feet. These properties are leased to capacity every year and often have a waitlist of tenants for the next academic year.
“Trimark Properties has done an outstanding job of revitalizing the apartment market near the University of Florida by designing a dynamic community of luxury student housing,” Ahmed said. “The property benefits from a highly-visible location where tenants are excited to live. With the consistent addition of modern, quality features, the properties will continue to see success making them a prime investment opportunity for lenders.”
Trimark Properties is an award-winning real estate development and property management company specializing in student housing and commercial real estate in Gainesville, FL. The commercial real estate division of Trimark has also provided assistance to startups and tech companies by offering custom-built retail, research, lab and office space for lease in Gainesville.
GAINESVILLE, FL – Trimark Properties, a student housing developer and property management company focused on the niche market for apartments in Gainesville, Florida, won three awards at the Gainesville City Beautification Award Ceremony last week. Including this year’s recognition, Trimark has received over thirty-five City Beautification Awards since the inception of the board. Recipients are selected to, “recognize excellence in a variety of design categories. The awards highlight projects of outstanding aesthetic and artistic appeal.” Projects are chosen in various categories including Public Spaces, Institutional Facilities, Gainesville Apartments, Uniquely Gainesville, Outstanding Group, and Environmental Enhancements.
Trimark received two awards for their luxury Gainesville apartments, Solaria II, and Tuscana. Both of these high-end apartments cater to the niche market looking for apartments near the University of Florida’s Sorority Row. Boast apartment complexes state-of-the-art designs from local architects. The two apartments capture an old-world European style, but differ from each other slightly as Solaria II has Spanish influences, and Tuscana has a rustic, Italian design.
The third award attributed to Trimark was the annual Outstanding Individual award, which was presented to John Fleming, the managing partner. While honoring specific projects is the focal point of the beautification awards, this individual honor recognizes members of the City of Gainesville, who have poured decades of hard work into redeveloping and revitalizing the Gainesville community. John Fleming was honored specifically for his contribution to Gainesville apartment and commercial real estate scene. Additionally, his innovation and pioneering construction techniques have paved the way for future development.
Fleming commented, “I am humbled and honored by this recognition of Trimark’s achievements and my personal involvement in making the City of Gainesville a better community for my children and the next generation.”
