Continental Realty Corporation earns national recognition for multifamily Online Reputation Assessment scores in 2023

03 August 2023
The Flats at Ballantyne

Continental Realty Corporation (CRC), a Baltimore-based real estate investment and management company with a portfolio of more than 9,000 apartment homes across 6 states, has earned a national Top 25 Management Company ranking from J Turner Research, a third-party company that monitors the online ratings of nearly 140,000 communities nationwide each month. Based on its Online Reputation Assessment (ORA) score, CRC ranked in the Top 25 of Division IV, which includes companies with 5,000 to 9,999 apartment homes, with scores based on the overall online reputation of companies and their properties in 2023.

The ORA Power Ranking Score is unique to the multifamily industry and is the only inclusive reputation score that monitors ratings for any community that receives an online review. Using a statistical model, a single score based on a scale of 0 to 100 is assigned to each community, and this serves as a benchmark to rank a company’s individual communities and portfolio nationally, regionally, and against peer groups. The companies that earn rankings, according to J Turner Research, “have consistently demonstrated their commitment by listening to residents and working together as a team to exceed expectations.”

“We regularly use third-party rankings such as this in our mission to deliver the highest possible resident experience,” stated Scott Hamlin, Vice President, Multifamily for CRC. “Consistent self-evaluation and measurement are important to uncover ways to improve our strategies and processes. Earning this national recognition validates the hard work of our entire team to create and maintain best-in-class homes for the communities we serve.”

Headquartered in Baltimore, Maryland and founded in 1960, Continental Realty Corporation is a full-service commercial real estate and investment company focused on acquiring and operating retail and multifamily properties. The privately held firm owns and manages a diversified portfolio of retail centers consisting of nearly eight million square feet of commercial space and over 9,000 apartment homes across 10 states, with a portfolio value exceeding $3.6 billion. For additional information, visit www.crcrealty.com