Power Pro Leasing (Power Pro), the best-in-class mobile leasing app for apartment operators, today announced a partnership and integration with PERQ, the maker of an artificial intelligence-driven digital marketing platform that engages and captures critical prospect data through a community website. The integration between the two platforms will further drive leads and improve community tour conversion.

 

As a result of the partnership, when a prospective renter schedules a property tour through PERQ’s website solution, the information will be seamlessly fed into Power Pro. The integration benefits both prospects and leasing associates by ensuring a community receives the tour booking selected by the prospect, be it self-guided, video or an in-person, associate-led visit, and enables the leasing associate to create the right experience.

 

“Our new partnership with Power Pro Leasing brings value to both property managers and consumers,” said PERQ Co-Founder Scott Hill. “Power Pro Leasing’s software combined with PERQ’s Multi-Option Tour Scheduler allows consumers to schedule and experience virtual tours of properties seamlessly and gives leasing agents additional tools to close the deal during a difficult time.” 

 

The Power Pro mobile app allows leasing associates to perform all of the critical leasing tasks and gather needed information from a prospect from anywhere. Through Power Pro, leasing associates can execute live Zoom tours or record and send personalized video tours to prospects. Power Pro also offers self-guided-tour technology to apartment communities. Taken together, Power Pro’s solutions reflect the company’s Tour Your Way philosophy. Power Pro’s goal is to give teams options so they can create the best leasing experience possible while giving prospects the exact experience they desire.

 

“At Power Pro, we care passionately about integrating with other supplier partners to create great experiences for our customers,” said Karen Gladney, co-founder of Power Pro. “When we create great experiences for our customers, they, in turn, are able to provide best-in-class experiences for their prospective residents. That’s why we’re so excited to partner with PERQ. They truly are a first-class supplier partner.”

 

The Power Pro leasing app unchains leasing associates from their desks so they can create a comfortable, personalized leasing experience to drive prospect engagement throughout the apartment shopping process and the property tour - even over a Zoom call. When in-person community visits are an option, the app enables associates to talk with prospects and get information from them while anywhere on the property, whether sitting in a comfortable courtyard or walking through an apartment home. And regardless of what form a tour takes, Power Pro allows associates to send prospects a Personal Tour Summary e-brochure afterwards. The brochure is a lightweight quick link for prospects to open and see the apartments they’re interested in, access personal quotes for those apartments and see any virtual or custom videos made for them.

 

Power Pro’s solutions fully integrate with major property, revenue, and lead management software platforms, including RealPage’s OneSite, ILM, Yardi’s RENTCafé, Yieldstar and LRO.

 

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app for apartment operators, today announced a series of enhancements that will make it easier for onsite teams responsible for leasing multiple apartment communities to do their jobs. 

 The enhancements give associates the ability to:

  • transfer a guest card to a sister property while in the app
  • easily delete and add to the communities they can access within the app
  • load more than one community at a time so that they can easily toggle between properties 

"These are important enhancements for apartment leasing offices to have," said Ian Andrews, co-founder of Power Pro. "More and more companies are leasing multiple communities out of a single office. Sometimes these communities are a second phase of an existing property or an entirely different nearby community. Operators understandably want to consolidate resources by having one office leasing multiple communities within an area, but this can create hassles for agents who have to navigate the separate property management systems. These enhancements make that navigation much easier, allowing the leasing experience to feel seamless to both leasing associates and prospective residents."

The Power Pro app unchains leasing associates from their desks so they can create a comfortable, personalized leasing experience to drive prospect engagement throughout the apartment shopping process and the property tour. No longer does an associate have to sit in an office with a prospect and interview them in a setting that the prospect may find too intimidating, formal or impersonal.

With Power Pro, leasing associates can perform all of the critical leasing tasks and gather needed information from a prospect while anywhere on a property, whether sitting in a comfortable courtyard or walking through an apartment home. Associates are able to quickly verify and return a prospect's ID, and the technology enables them to fill out a guest card, show community photos and videos and access real-time information on floor plans and pricing – even without an internet connection. Additionally, the solution gives leasing associates the ability to send customized e-brochures to prospects and to share floor plans as well as the pricing of a prospect’s favorite apartment as quick, personalized takeaways.

The technology fully integrates with the major property management software platforms from RealPage, Yardi and Entrata.

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app intentionally designed to drive leasing results for apartment operators, today announced that Vive LA, which manages 16 apartment communities in urban neighborhoods throughout the Los Angeles area, has implemented the Power Pro leasing solution across its entire portfolio.

The Power Pro app unchains leasing associates from their desks so they can create a comfortable, personalized leasing experience to drive prospect engagement throughout the apartment shopping process and the property tour. No longer does an associate have to sit in an office with a prospect and interview them in a setting that the prospect may find too intimidating, formal or impersonal.

"We are absolutely thrilled about Vive LA's implementation of our mobile leasing app," said Karen Gladney, co-founder of Power Pro. "Vive LA is a top-notch management company dedicated to providing prospects and residents with the exceptional service and living experiences they expect. Power Pro’s mobile leasing solution is designed to help them do just that. Our technology will better position Vive LA's leasing associates to build rapport with prospects and to provide a more comfortable and authentic leasing experience. It will also give the company valuable insight into how their leasing associates are performing and will help the company take its leasing discipline to the next level. We look forward to a strong partnership." 

With Power Pro, leasing associates can perform all of the critical leasing tasks and gather needed information from a prospect while anywhere on a property, whether sitting in a comfortable courtyard or walking through an apartment home. Associates are able to quickly verify a prospect's ID, and the technology enables them to fill out a guest card, show community photos and videos and access real-time information on floor plans and pricing – even without an internet connection. Additionally, the solution gives leasing associates the ability to send customized e-brochures to prospects and to share floor plans as well as the pricing of a prospect’s favorite apartment as quick, personalized takeaways.

Power Pro also provides a score card so that executives and team managers can see the ways in which associates are performing well and the areas in which they need to improve. The technology fully integrates with the major property management software platforms from RealPage and Yardi.

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app intentionally designed to drive leasing results for apartment operators, today announced its ID verification feature is more comprehensive than ever before. 

Leasing agents can use Power Pro to scan driver's licenses, passports and military IDs. The app uses the information from the IDs to auto-populate guest cards and stores the data in a Fair Housing-compliant manner. 

The in-app technology also provides comprehensive ID verification services to enhance the safety of leasing agents by ensuring prospects who arrive at a property for a tour have valid IDs. When leasing agents scan the IDs, Power Pro verifies the prospect is at least 18 years old, verifies the ID hasn't expired and allows agents to confirm the name on the front of the ID matches the name associated with the barcode on the back. 

Furthermore, Power Pro fully integrates with property management software platforms, so the results of any ID verification are automatically fed into those platforms. 

"We are extremely excited about the security enhancements featured in Power Pro," said Ian Andrews, co-founder and principal of Power Pro. "The goal of our app is to streamline the leasing process and give agents all the tools and resources they need at their fingertips. Providing agents and their communities with easy access to such powerful ID verification features will make the leasing process easier and give them the peace of mind that comes from knowing touring prospects are who they say they are."

Kellie Hosch, district manager of NALS Apartment Homes, says the operator welcomes the security enhancements.

"The integration with our property management system is wonderful, and it's great to know we're doing all we can to protect the safety of our leasing agents by making sure those who tour our properties have legitimate IDs," Hosch said. "More generally, we have been extremely pleased with how the Power Pro app has made it so much easier for our agents to do their jobs and provide prospects with outstanding experiences."

With Power Pro, leasing agents can create an effective leasing process to drive prospect engagement throughout the apartment shopping process and the property tour. Leasing agents can access community information for a prospect from anywhere on the property – in the clubhouse or at the pool – and the app creates an easy and efficient follow-up process. Agents can also send customized e-brochures on the spot to prospects, and also share floor plans as well as the pricing of a prospect’s favorite apartment as quick, personalized takeaways.

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app intentionally designed to drive leasing results for apartment operators, today announced it is accepting preorders for a self-guided tour app it will release this month.

The new technology, which will work in conjunction with the Power Pro app or as a stand-alone option for leasing teams, will create efficiencies for onsite teams while meeting prospect demand. Prospects will be able to enter a leasing office, register on an iPad, provide official identification and receive a text or email with links to a community map and directions to the apartments they would like to visit.

"Empowering prospective renters to participate in self-guided tours will be an important part of the future of leasing," said Karen Gladney, co-founder and principal of Power Pro. “It not only gives prospects a choice in the type of buying experience they want, but also addresses the challenges for properties associated with finding great leasing agents, turnover and unanticipated high-traffic times.”

Power Pro has coordinated with operators, such as UDR, while developing its new app to make sure the solution meets the needs of today's onsite teams.

"Onsite associates are busier than ever, and in today's booming job market, many apartment communities are having a difficult time retaining them," said Ian Andrews, co-founder and principal of Power Pro. "Self-guided tours can free up overextended, smaller staffs to manage their day-to-day responsibilities more efficiently."

In addition, many of today's apartment prospects prefer to tour a property by themselves, according to Michelle M. Peterson, community director at UDR's Steele Creek, a Class A, luxury high-rise community in Denver. "We are finding that majority of prospective residents prefer to self-tour through our community," she said. 

For communities with 24-hour concierge staffs, offering self-guided tours can also be a way to allow prospects to tour outside of a leasing office's business hours. "Leasing offices often are only open during normal business hours, the same hours that most prospects work," Peterson said. "Self-guided tours can be a way to give them more flexibility to view a property."

With the Power Pro leasing app for leasing agents, leasing agents create a much more effective and efficient process that drives prospect engagement in the property tour. Leasing agents can access community information for a prospect from anywhere on the property – in the clubhouse or at the pool – and the app creates an easy and efficient follow-up process. Agents can also send customized e-brochures on the spot to prospects, and also share floor plans as well as the pricing of a prospect’s favorite apartment as quick, personalized takeaways.

To request more information about Power Pro's self-guided tour app, visit Power Pro's website.

Power Pro Leasing, the best-in-class leasing app intentionally designed to drive leasing results, today announced that it has completed integrations with solutions from Matterport and Realync.

Matterport has built the world’s most advanced platform for quickly and easily creating, understanding and distributing 3D models of real-world spaces. The company also has the world’s largest library of 3D virtual tours, consisting of over 1 million 3D models of real-world spaces. Realync offers a real-time video platform that allows prospects to take both live and pre-recorded video tours of an apartment community. The offerings are now seamlessly integrated with Power Pro Leasing, allowing leasing associates to access and share them with a tap of the finger.

"We are extremely excited about our integrations with these innovative suppliers," said Karen Gladney, co-founder and principal of Power Pro Leasing. "It's critical that any multifamily solution be able to work easily with the other products and services that apartment companies use to power and improve the leasing experience. That’s why we've made widespread integration a top priority at Power Pro."

The Power Pro app integrates with property management software from RealPage and Yardi; with the LRO, Yieldstar and RentMax revenue management solutions; with the Lead2Lease, iLoveLeasing and Yardi lead management solutions; and with solutions from Helix Media 360°, which provides custom, 360° virtual tours for apartment communities.

"We've seen integration become less cumbersome in the apartment industry over the years, and we believe we're at the forefront of this trend with our open API platform," added Ian Andrews, co-founder and principal of Power Pro Leasing. "Our leasing app is already fully integrated with a variety of property, lead and revenue management systems, as well as video and virtual tour solutions."

With Power Pro, leasing agents create a much more effective and efficient leasing process that drives prospect engagement in the property tour, which has resulted in 87 percent of clients reporting an increase in leases. Leasing agents can collect information about a prospect anywhere – in the clubhouse or on tour – and the app creates an easy and efficient follow-up process. They can send customized e-brochures on the spot to prospects, and also share floor plans as well as the pricing of a prospect’s favorite floor plan as quick, personalized takeaways.