Roxanne Bortvedt has been named regional manager for the Portland office of CloudTen Residential, a newly-formed firm that manages and operates multifamily properties throughout the Western U.S. 


According to Melissa Deen, president of CloudTen, in her new role Bortvedt is responsible for supervising multiple employees as well as a range of multifamily properties throughout the Pacific Northwest region. “Roxanne has a strong track record in the region and takes charge of overseeing property and asset management functions in our Portland office, focusing on bolstering property values as well as increasing market share in the Pacific Northwest region. We are thrilled to have her join our team,” Deen said. 


With an impressive industry track record, Bortvedt has nearly 10 years of multifamily and commercial property management experience. Prior to joining CloudTen Residential, she was a portfolio manager for Income Property Management in Oregon and Washington where she oversaw over 1000 units and specialized in conventional property management. She served in the same capacity for Portland-based Bristol Urban Apartments, overseeing a large portfolio of multifamily, commercial and mixed-use projects. She began her career at Carla Properties LTD in Portland where she worked her way up the company ranks to assistant portfolio manager. 

She holds a bachelor’s degree in communication from Oregon State University and also attended Portland State University. 

CloudTen Residential was recently launched as a technology-centric, more nimble multifamily management firm and has a rapidly growing portfolio with 60 properties totaling over 7,000 units throughout Arizona, Nevada, Oregon and Washington.

Following the $37.4 million sale of the luxury multifamily community The Warwick – a newly renovated Class A project in San Diego’s vibrant Hillcrest neighborhood – San Diego-based Sunrise Management has taken over its day-to-day management. Previously a hotel, the 80-unit apartment community, distinguished by a bright turquoise stripe on the front of the building, is adjacent to Scripps Health Mercy Hospital at 606 Washington St.


Now boasting a wide array of high-end amenities – including a resort-style pool, a sun deck with cabanas, a top-of-the-line fitness center, technology-enabled package lockers, an enclosed dog run, LATCH keyless entry and an outdoor social lounge – The Warwick was converted from a hotel into apartments in 2017. Operating as Sommerset Suites Hotel for 20 years, it was originally constructed in 1986 as apartments. The property was sold late last year by SENTRE to Spectrum Partners. Fully modernized apartments are now available in a mix of studio, one-bedroom and two-bedroom floor plans with private terraces.


“We are proud to oversee day-to-day management of this longtime San Diego community, an appealing and upscale example of the growing trend toward apartment conversions,” said Theresa Cordero, chief operations officer at Sunrise Management. “The community also fills an important and growing need for highly amenitized, centrally located urban living.”


In recent months, Sunrise has added 18 multifamily communities totaling 1,100 units to its growing portfolio of California multifamily properties, among them: Avaz Pacific Beach, Arte Rancho Cucamonga, Arte West Santa Ana, Lakeshore Villa Apartments in Lakeside, El Cajon’s Madison Court Apartments, Elivia Apartments in San Diego’s Clairemont neighborhood and The Courtyard in El Centro.

Construction is now complete on Novus Apartments, a $24 million, four-story, 84-unit, contemporary mixed-use community located in Portland’s Woodstock neighborhood at 4981 SE Woodstock Blvd., with the newly formed CloudTen Residential taking over all lease-up and management activities. With the addition of Novus, CloudTen now manages over 30 properties throughout Oregon and Washington.


Lydia Stiles, CloudTen’s regional asset director for the Pacific Northwest, said Novus is a core addition to CloudTen’s expanding portfolio, filling an increasing need for quality urban-style apartments in the region. With a sleek, modern design by architect Kyle Rodrigues of Scott Edwards Architecture, apartments range from 443-square-foot studios to 1,272-square-foot three-bedroom homes, all with stainless steel appliances, quartz countertops, pendant lighting, vinyl plank flooring and oversized windows. The community also features 16 expandable technology-powered Ori Studio homes, a cost-effective housing solution, which at the touch of a button transforms spaces for sleep, work or entertaining.


Onsite amenities include a spacious resident lounge, a coffee bar and courtyard with firepit and grills. The community also has 1,972 square feet of commercial space, with recent move-ins including a Filipino bakery, Shop Halo Halo and Daphne’s Botanicals.


The project was developed by Portland-based Urban Asset Advisors and constructed by LMC Construction.


According to Dennis Mitchell, vice president of strategy for CloudTen Residential – recently launched as a technology-centric, more nimble multifamily management firm – the company has a rapidly growing presence throughout the Pacific Northwest. “The region has a robust multifamily market, and we look forward to further expanding our portfolio here. Our clients have been thrilled by our boutique-style, hands-on approach paired with the best technology our sector has to offer.”


Other Portland area multifamily properties recently added to the CloudTen portfolio include Parallax, a 66-unit, five-story glass, steel, brick and metal mixed-use development and Ninebark, comprised of 246 beautiful sustainability minded apartment homes developed by Killian Pacific.


With these newest additions to its portfolio, CloudTen now has 60 properties totaling over 7,000 units throughout Arizona, Nevada, Oregon and Washington.

Headquartered in Reno, Nevada, CloudTen Residential, a new forward-thinking multifamily management firm, is now open and operating a growing portfolio in Arizona, Nevada, Oregon and Washington.


Run by a team of 130 employees, the newly launched venture specializes in the full range of property management functions, including acquisition and advisory services, maintenance, leasing and marketing – overseeing 32 properties throughout the west.


 “We are very excited to deploy our passionate team of professionals to our new Nevada-based company and adapt a fresh new direction while expanding our western presence,” said Melissa Deen, president of CloudTen.


Challenging the industry’s status quo, CloudTen has been launched as a technology-centric, more nimble property management firm.


From streamlining traditional move in and out experiences to offering customized resident services to creating solutions to make maintenance issues as hassle free as possible, the operation is bolstered by proactive, digital communications.


“Keenly focused on cultivating a positive living experience in our communities, our talented and experienced team is highly specialized in this arena and believes firmly people are the core of our business,” continued Deen. “We are all committed to establish CloudTen as firm that will use trust, innovation, communication and transparency to become one of the top property management firms in the west.”


Founded by the principals of San Diego-based Sunrise Management, CloudTen Residential was formed in the wake of the COVID-19 pandemic to provide a more streamlined, customized and tech-driven approach to multifamily management.  

Jessica Weil has been named regional vice president of CloudTen Residential, a newly-formed Nevada-based firm that manages and operates multifamily properties throughout the West.


According to Melissa Deen, president of CloudTen, in her new role, Weil is responsible for supervising multiple employees as well as a range of multifamily properties throughout the Nevada region – requiring extensive leadership skills, oversight and successful team member development.


“With a passion for innovation, Jessica has considerable experience in complex multifamily operations, and we are thrilled to have her join our fast-growing, visionary team,” Deen said. “CloudTen has taken a more nimble, technology-forward approach to multifamily operations, and Jessica will provide the forward-thinking leadership we need as we expand in the Nevada marketplace.”

Weil was most recently a regional property manager for Cushman & Wakefield’s Las Vegas offices, overseeing a portfolio of 5,488 units and spearheading the day-to-day operations and profitability of numerous multifamily communities. She was also a regional property manager for Greystar Real Estate Partners, supervising 35 employees and overseeing 1,500 units. With over 10 years of experience in the multifamily industry, she has worked for Dasmen Residential, Pinnacle Property Management and Fairfield Residential.

She holds both master’s and Bachelor of Science degrees in psychology from the University of Phoenix and is a member of the Nevada Apartment Association and the NAACP. Fluent in Spanish, she is a certified apartment manager (CAM).


Founded by the principals of San Diego-based Sunrise Management, Cloud10 Residential was formed in the wake of the COVID-19 pandemic to provide a more streamlined, customized and technology-centric approach to multifamily management.

San Diego-based Sunrise Management – a multifamily industry leader which has specialized in the management of residential real estate since 1978 – has announced the appointment of Michelle Lucey as its new its chief people officer.


A seasoned human resources executive, Lucey was most recently the corporate director of human resources at Excel Hotel Group, where she was charged with developing and executing human resource initiatives for a growing organization that owns and operates 24 select-service hotels across California and Colorado.


According to Joe Greenblatt, president and CEO of Sunrise Management, in her new role Lucey will be a core part of the Sunrise Management executive team, responsible for managing and directing the human resources department and leading the development and advancement of the company’s business strategy and culture.


“Michelle’s extensive expertise in all facets of human resources, from performance management to designing HR initiatives to talent acquisition, will be critical as we continue to expand our presence throughout the west,” said Greenblatt. “A solutions-oriented and pragmatic professional, her leadership, insight and strategic guidance will be fundamental to our company’s continued growth.”


With 20 years of human resources experience, Lucey was also director of human resources for Omni Hotels and Resorts as well as complex director of human resources for Hilton Worldwide. She was also an adjunct professor in the HR Certificate program at UC San Diego.


She earned a Master of Arts degree in clinical psychology from San Diego State University and a Bachelor of Arts degree in psychology from UC Santa Barbara. An active member of the Society of Human Resources Management (SHRM), she is an SPHR-Certified Senior Professional in Human Resources.

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