KW PROPERTY MANAGEMENT & CONSULTING, a premier Florida-based association management company, made a pivotal addition to its executive leadership team with the arrival of Jorge Lago as Chief Operating Officer. Based in Miami, Lago brings 18 years of property and asset management experience to KWPMC.
As COO, Lago will work closely with KWPMC President Katalina Cruz to continue strengthening the company’s people, processes and technology, while keeping the organization focused on delivering superior customer service.
Lago was most recently Senior Vice President of Property and Asset Management at My Community Homes, a KKR portfolio company, where he led its business growth initiatives and national operations. Prior to that, Lago served as Vice President of Real Estate Asset Management for Wells Fargo Bank in Seattle. In that role, he oversaw all asset management services in the Pacific Northwest, which included seven markets, and managed commercial and residential real estate investments for high-net-worth and institutional clients.
Beginning his career in property management with FirstService Residential, Lago managed high-rise condominium associations across South Florida.
“Jorge Lago is a tremendous addition to the KWPMC family,” KWPMC CEO Paul Kaplan said. “He is talented, experienced and extremely knowledgeable about all aspects of property management. Our employees, managers and residents will benefit greatly from Jorge’s leadership.”
A resident of Plantation, Lago earned his Master of Business Administration from the University of Miami and Bachelor of Business Administration from St. Thomas University.
“I am eager to help build on the incredible momentum KWPMC’s leadership has created,” Lago said. “Over the next few months, it will be exciting to visit many properties across the company’s vast portfolio and meet our dedicated managers and board members. KWPMC is truly unmatched in the industry.”
KWPMC is one of the fastest-growing property management companies in the U.S., with over 80,000 homes under management and 2,200 employees. The company has developed its own digital platform and grown organically since inception.
