RealPage, Inc. today announced it has agreed to acquire substantially all of the assets of Axiometrics, a leading provider of apartment market data. Axiometrics will be combined with MPF Research, a division of RealPage. In addition, RealPage has entered into a long-term relationship with Real Capital Analytics (RCA), a leading authority on multifamily sales transaction data. Combining data from Axiometrics, MPF Research and RCA with the data analytics power of RealPage, which is based on tens of millions of real time lease transactions, will create a unique market intelligence platform. The company expects this platform to be the most-referenced apartment data analytics solution in the U.S.
- Combines data from three of the industry’s most powerful data brands, which together possess the leading “share of voice” for multifamily data analytics as measured by media mentions, social media shares and extended follower reach.1
- Accelerates achievement of RealPage’s broad vision for its data analytics platform that enables clients to make informed decisions regarding apartment capital allocations, construction, acquisitions, management and dispositions.
- Significantly increases transparency of transactions in the $150 billion market for multifamily property sales transactions by providing the most accurate market fundamentals, forecasts and asset-level granularity.
- Contributes to RealPage’s 2020 goal of $1 billion in revenue and $300 million in adjusted EBITDA, once fully integrated by early 2018.
“The acquisition of Axiometrics furthers our goal to become the definitive source for accurate data intelligence regarding the acquisition, operation and disposition of every market-rate apartment in the U.S.,” said Steve Winn, Chairman and CEO of RealPage.
“This is a big win for our clients and the multifamily rental housing industry,” said Ron Johnsey, CEO of Axiometrics. “By combining with RealPage, we will vastly expand our data coverage and forecasting capabilities and thereby increase the value we offer to all constituents in the apartment housing industry.”
1 Source: BrandMentions.
The completion of the acquisition remains subject to certain standard conditions, and is expected to close during February 2017. The acquisition purchase price of approximately $75 million in cash is subject to working capital adjustments and post-acquisition indemnification claims. For the year ending December 31, 2016, revenue for Axiometrics is forecasted to be approximately $13.8 million, reflecting annual growth of 27% compared to 2015. RealPage expects the acquisition of Axiometrics to represent a valuation of approximately 8 times EBITDA once fully integrated by early 2018.